The Ocular Surface Case Series is a quarterly video segment featuring experts in the area of ocular surface disease who discuss recent studies and their clinical experience. Christopher E. Starr, MD, FACS, of Weill Cornell Medical College in New York moderates this series and shares his pearls for treating the ocular surface.

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Retail Dry Eye Therapy

by Derek Cunningham, OD, Douglas Devries, OD, Walter Whitley, OD

Derek Cunningham, OD, of Laser Eye Consultants in Austin, Texas, and Walter Whitley, OD, of Virginia Eye Consultants in Norfolk, Virginia, discuss retail therapy for dry eye disease. Dr. Whitley maintains that recognizing and educating the patient is the first step in this type of therapy. Douglas Devries, OD, of Eye Care Associates of Nevada, describes his initial reluctance to add products into his clinic and how it eventually turned out to be a success. Dr. Devries explains that his patients have gained more confidence and have become more likely to continue therapy because of the available products and multiple treatment options.